Hey there,
as I am not a native english speaker, I wondered if there is a colloquial term of creative people that describes the technical 'Gamma'?
In German for example there are terms that literally translate to 'heaviness' ("Schwere") and 'airiness' ("Luftigkeit"). They roughly describe what we control with the gamma parameter in a video signal (brightness and contrast at the same time without blowing out the whites or blacks).
I know that every client has their own vocabulary and there are different meanings of the same word. But can You give some examples of what non-technical people say to You, when they ask for a gamma adjustment?
Best, Andy